You Call, We Haul Service- Will It Work?

Developing countries are continually struggling with constructing an effective solid waste management structure. There seems to always be a roadblock that causes their structure to result in trash being left on the sidewalks, in the streets, and all over municipalities. Even some more developed countries are looking for a better way to rid their city of refuse.

Bee’ah, the Middle East’s leading and award-winning fully integrated environment and waste management company, has just unveiled their newest venture in Sharjah. Bee’ah is set to launch a “You Call, We Haul” service for bulk waste disposal.  Sharjah is the third largest and most populous city in the United Arab Emirates.

“This cutting-edge waste collection initiative is perfectly in line with our mission to deliver innovative, practical and sustainable solutions to future energy challenges here in Sharjah,” said Khaled Al Huraimel, Group CEO, Bee’ah.

The service is pretty self-explanatory. Sharjah residents can call the Bee’ah customer service department; give the details of the waste that is to be picked up, and the company’s new fleet of trucks specialized for handling large-scale waste, will be sent out that same day. It’s almost like a valet service for waste.

It’s not clear, but the original article alludes to the possibility that this service will be replacing the town’s current waste hauling service. One thing that needs to be considered, is cost. Sharjah is one of the larger, more developed cities in the UAE, but will the service be priced reasonably enough for the residents, or will it be too expensive? Their pricing scheme is another aspect that needs to be addressed. Will customers be charged monthly, or per call?

 Something to think about; Would a service like this work for middle to upper class citizens of developed countries?

A perk to the service is less congestion of garbage bins, as well as diminishing hazardous effects on human health and the environment. Many people will find at least one of these benefits appealing enough to utilize the service, assuming they have the means.

Bee’ah seems to be on to a great new venture. We hope it works out in Sharjah, and maybe one day we will see it here in the United States. Piling up garbage is not appealing, but being able to get rid of it with just a phone call, sounds like the best solution.


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